What evidence belongs behind an impact claim?
Sustainability lead, sample · 2 Oct 2026 · Sample discussion
We want to say the new process reduced waste. I do not want a slogan. What should we be able to show before we publish the sentence?
Answer
Elena Voss, Editor · 6 Oct 2026 · Sample answer
Show the baseline, the period, and the boundary of what you counted. A percentage without those three is a brochure.
Name what got worse, or say plainly that you did not look. Readers trust a tradeoff more than a clean victory.
This is a sample answer written for the preview. It is not a member post and not advice.